Graduating from the NZ Film school in 1996 Emma joined the TVNZ team working on What Now and various other children's shows for 4 years. Emma then moved to working in Events and Sponsorship at TelstraSaturn and from there worked with Flying Start Pictures in Auckland making TV commercials. In 2002 Emma joined Whitebait TV working on Wannabes, Tuhono, and the TV2 Kids own Awards, and then producing What Now for 5 years. Later, in 2009, Emma was behind the creation of 'The Erin Simpson show' and has produced its past 3 seasons. Emma will continue to produce Season 4 of 'The Erin Simpson show' in 2012.