Wednesday
12
Apr
2023
Key Art & Design Elements with Jeremy Saunders

Key Art & Design Elements with Jeremy Saunders

Posted Thursday 23 Mar 2023

A film or TV show's poster needs to capture its tone, mood and theme, as well as the interest of a potential audience. Jeremy Saunders is one the most sought-after poster designers in the world, having created key art, title design and marketing for nearly 400 films and shows. These include works for Lars von Trier, Jane Campion, Taika Waititi, Steven Soderbergh, Andrea Arnold, Warwick Thornton and many more. Come and hear filmmaker Marina Alofagia McCartney find out from Jeremy what it takes to design one of the most successful promotional tools for your project.

In this conversation Jeremy will discuss:

  • The aspects of film marketing from a filmmaker's perspective;
  • Practical steps filmmakers can take to help the process;
  • Potential pitfalls and points of fracture that can be avoided;
  • His process for creating successful posters and title design;
  • What stage an art designer should come onboard a project;
  • Some of the most successful projects and what makes them successful;
  • What clients should include in a brief for poster and/or title design to ensure success;
  • A case study of one of his posters.            

Jeremy Saunders has created key art and titles for very nearly 400 movies and shows including works by Lars von Trier, Jane Campion, Taika Waititi, Steven Soderbergh, Andrea Arnold, Warwick Thornton and many more. Key art refers to the art of movie marketing campaigns, including movie posters, trailers, TV and internet advertising. His designs are innovative and striking with varied imagery that captures the eye. Check out his work above, and online at JeremySaunders.com

Facilitator: Marina Alofagia McCartney
Marina Alofagia McCartney (Samoa, English, Romani) is an award-winning filmmaker and scholar with films featured in numerous festivals, including Palm Springs, Berlin, SXSW and more. Marina is a PhD candidate exploring Moana Pasifika film, writing for several writer’s tables, and developing a variety of projects including her NZFC Catalyst short film The Return and her next feature Dusky.

RSVP essential to office@wiftnz.org.nz

WIFT NZ members FREE; non-members $15 cash, includes wine and nibbles.

Date: Wednesday 12 Apr 2023
Location: Click Studios, Harbourside Business Park, 525 Rosebank Rd, Avondale
Time: 6pm drinks for a 6:30pm start

Wednesday
12
Apr
2023

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Wednesday 21 Jun 2023

Sharon Menzies: What I've learned along the way (AKL)

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Producers know that without the cashflow they would be generally unable to complete production. And in some cases innovative and creative financing solutions are needed to get stories to screen.

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So many questions and so much information to be shared!  AND, what is Sharon going to do now?  Come along to this essential workshop to find out!

Facilitator: Jill Macnab 
Jill Macnab is the General Manager of Vendetta Films, a leading Australia-New Zealand film distribution company, and is also co-owner of their sister company, Vendetta Productions. She is the producer of feature film Born To Dance, feature documentary In The Zone, interactive project Give Kate A Voice, and has executive produced a number of other features and documentaries, adding to a slate of projects in varying stages of development.

RSVP essential to office@wiftnz.org.nz

WIFT NZ members FREE, non-members $15 cash at the door (includes wine and nibbles).

Wednesday 28 Jun 2023

Sharon Menzies: What I've learned along the way (WTN)

For the past 25 years Sharon Menzies has grappled with, and solved, cashflow finance; 15 of those years for 450 film and television projects across Australasia.  

Producers know that without the cashflow they would be generally unable to complete production. And in some cases innovative and creative financing solutions are needed to get stories to screen.

What is cashflow finance? How are productions being financed in our post-COVID world? How has finance changed over the 15 years Sharon led Fulcrum? Sharon will share tips to make cashflow financing easier and decrease financing costs.

So many questions and so much information to be shared!  AND, what is Sharon going to do now?  Come along to this essential workshop to find out!

Facilitator: Sarah Cull
Sarah is an entertainment lawyer with over 20 years experience in the film and television industry.  Her clients include producers, government funders, private financiers, directors, writers, distributors and international studios.

RSVP essential to office@wiftnz.org.nz

WIFT NZ members FREE, non-members $15 cash at the door (includes wine and nibbles).

Programme is brought to you with generous support from the NZ Film Commission and Foundation North.