WIFT NZ Events

Trust, technology and storytelling in Aotearoa’s screen industry 

As AI becomes part of everyday screen production, what choices remain in our hands, and where can Aotearoa lead the conversation?

Artificial intelligence is reshaping the screen industry at remarkable speed, with new tools influencing the workflows of every department. At the same time, storytellers, audiences and funders are grappling with questions about transparency, trust, authorship and creative autonomy.|

It is necessary that we discuss the implications for our industry. Just a few years ago, debate often centred on whether AI had been used at all. Today, the questions are more nuanced: how is AI being used, when does it matter, what should be disclosed, who benefits, and how do we maintain trust between audiences and creators as technology evolves?

WIFT NZ hosts a conversation with director and researcher Caroline Bell-Booth, whose Master’s research explores the categorisation and disclosure of AI-generated screen content, Amie Mills, Head of Funding at NZ On Air, and Steven Finnigan from award-winning Post Production house Images & Sound.

Moderated by producer and audience strategist Gemma Gracewood, together they’ll explore a central question: how can Aotearoa’s screen industry retain agency, build audience trust, and make thoughtful choices about the stories we tell and the technology we use? 

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Date: Tuesday 15th September
Time: Drinks from 6pm, panel from 6:30pm - 8pm.

Location: Images & Sound, 113 Grafton Road, Grafton, Auckland.

Free for WIFT members, $20 for non-members. Drinks & nibbles provided.