Penelope Borland to leave SPADA

Posted Tuesday 17 Sep 2013

WIFT would like to acknowledge all Penelope has done in nearly ten years at the helm of SPADA (Screen Production and Development Association) through some very challenging times for us all. She has worked tirelessly for the wellbeing of the screen industry, SPADA and the guilds.   Penelope is a valued member of the WIFT community and we look forward to her on-going participation in WIFT activities - we wish her the very best for her future.

Penelope joined SPADA in 2004 following a career in arts advocacy, communications, law and journalism.

SPADA President Matt Emery says: "On behalf of the SPADA board I'd like to thank Penelope for her tireless work and contribution to the organisation. During her tenure Penelope has overseen the implementation of many policy initiatives which have benefited the organisation, its members and the industry as a whole. We wish Penelope every success for the future".

"It's been a privilege to advocate for the independent New Zealand screen industry through rapidly changing times in the film and television environment, to work with wonderful people and build some strong relationships.  I have enormous admiration for the highly self motivated individuals who take on the challenging, driving role of screen producing and while I leave with some sadness I know that there will be some real highlights and some exciting projects ahead for the independent sector," says Penelope.

Penelope's last day in the SPADA office will be Friday 20 September 2013.

In light of Penelope's departure, SPADA will be carrying out a thorough review of its operation and its board will be meeting shortly to consider future plans.


Next Up...

Caroline Johnstone

Posted Tuesday 17 Sep 2013

Tributes poured in for vivacious, thrill-seeking, highly respected New Zealand television director Caroline Johnstone who plunged more than 150 metres to her death at Whakapapa skifield a couple of weeks ago. WIFT President and Top Shelf producer Deb Kelleher worked with Caroline and shared these thoughts with us.

"Caroline was fast becoming my left and right arm on a few projects with Top Shelf Productions in Wellington where she has freelanced since 2005.   -She was highly skilled as a director and as a graduate from the Wellington Film School was a great example of someone who could translate her many talents into the new media market, working to many broadcast mediums and platforms. Her greatest skill was making clients feel at ease and she was a great translator of their ideas and concepts. She had a grasp on youth, was passionate about the environment  and was always motivated by story and ideas.  She made me laugh at myself - recently on an Allied Concrete job she shouted at me from a distance decked out in her safety gear how I was 'looking smashing in my reflector safety vest sweetie' when in fact I was sporting a bright, colourful scarf ! Her future was bright indeed with many projects in development where her talents were being recognised - We will miss her dearly and pledge to her wonderful partner Chrissie and all her many friends and family (especially her Top Shelf mates Kate Manson, Natalia Johnson and Niccola Holmes) that we will continue to progress her projects and dreams with passion and integrity. I am very grateful to Vincent Burke for introducing me to her in the first place."

"Sweet Caroline....good times never seem so GOOD"..

Deb Kelleher