Competition Time! (5)

Posted Tuesday 02 Aug 2016


A film about the Everest climbing season 2014 from the Sherpa point of view, including the tragic avalanche and its aftermath. Thanks to Trigger Marketing we have some giveaways for you!

sherpa poster

We have 2 x DVDs to giveaway to this exciting and revealing doco which was produced by NZer Bridget Ikin.

Watch the trailer below and answer this question: How many Sherpas have died on Everest?

Answers email only to with answer in the subject line- by 5 pm Friday August 5.

About the film: In 2013, the world's media reported on a shocking mountain-high brawl as European climbers fled a mob of angry Sherpas.  Director Jennifer Peedom and her team set out to uncover the cause of this altercation, intending to film the 2014 climbing season from the Sherpas' point of view. Instead, they captured Everest's greatest tragedy, when a huge block of ice crashed down onto the climbing route, killing 16 Sherpas. For the Himalayan workers repeatedly traversing the mountain carrying supplies, the risk of this hazardous endeavor is multiplied.

This stunning documentary, shot by high-altitude cinematographer Renan Ozturk, explores the unequal relationship between cashed-up foreign expeditions and their guides. It is also a story of family and tradition, as exemplified by Phurba Tashi Sherpa, an experienced climber at the heart of this commanding film.

"Large, Beautiful and Captivating" - The Guardian

" Emotionally absorbing" - NY Times

View the trailer here:






Next Up...

Guess Who David Brent is Following Downunder?

Posted Tuesday 02 Aug 2016

Ricky Gervais follows just 29 people on Instagram world-wide out of his nearly 1 million followers, and one of those is now @triggerworld, the handle of the creative brains at Trigger Marketing & Publicity, who are the wonderful people who supply us with free tickets and promotions for various movie releases.

Trigger joins an exclusive group which features verified accounts like 50 Cent, Justin Timberlake and America Ferrera.

Ricky Gervais is the creator of The Office, Extras, Derek, An Idiot Abroad and The Ricky Gervais Show. Trigger are currently working on Ricky Gervais' most recent film Life on the Road opening in New Zealand cinemas September 1. Shortly after Gervais followed the film distributor and Trigger client, Entertainment One (@eone_anz).

There has been no collusion behind the scenes as Trigger have had no direct contact with Ricky Gervais via their client relationship with Entertainment One.

Trigger Marketing & Publicity Managing Director Adria Buckton comments "to be the first New Zealand account to be followed is quite an achievement. Clearly it is quality not quantity that starts a trajectory in the Social Media space - Ricky Gervais followed us despite our modest audience, he must have liked our cheeky kiwi approach. We have only been using Instagram for a short while and our focus has not been one hundred percent on our own handles, though we do water them for growth and this is one remarkably exciting follow. It is especially pleasing as this is a special area of focus for our team - helping other companies in the Social Media space."

Trigger have been busy earmarking companies they would like to work with in the social media world and putting together a pitch deck to shop around; this validation adds to their arsenal to support their aspirations of becoming a go to SME Social Media agency.