Big win for our Canadian counterparts around gender equity

Posted Monday 29 May 2017

We're taking our hats off to our Canadian counterparts at WIFTV - their lobbying and engagement has paid off with new government commitments affecting women in screen-based media.

The CRTC (Canadian Radio-television and Telecommunications Commission), in its licence-renewal decisions for English-language large broadcasters on May 15, made significant commitments affecting women in screen-based media across Canada.

The CRTC decision contained three critical components:

1) It acknowledged WIFTV's presentation at the hearing in November 2016 and the rationale for the need to implement change given the CRTC's mandate under the Broadcasting Act (1991). The act states, "That the Canadian broadcasting system should, through its programming and the employment opportunities arising out of its operations, serve the needs and interests, and reflect the circumstances and aspirations, of Canadian men, women and children, including equal rights.";

2) The CRTC recognizes that intervention is necessary: "The Commission considers that women's access to key leadership positions is an important issue and that intervention by the Commission is necessary to further the achievement of this objective of the Act." Accordingly, the Commission intends to engage a wider discussion on these issues with particular emphasis on women in leadership positions. The CRTC commitment is reflected in both English and French language broadcaster renewal decisions issued on May 15.

3) Finally, the CRTC intends to monitor Canadian broadcasters' activities by requiring them to report annually regarding the employment of women in key leadership creative positions on the productions they broadcast. As the Commission notes, this will allow both the CRTC and the public to better identify women's challenges in the Canadian television industry.

"WIFTV is thrilled that our voice has been heard with this remarkable step forward by the CRTC. We believe this will have a strong and timely impact on gender equality in the screen-based media industries. WITV intends to be an active participant in the process going forward with the Commission," says Carolyn Combs, WIFTV executive director.

To get the full story, check out the WIFTV media release.

Next Up...

Help bring the latest Notable Pictures film to the big screen

Posted Monday 29 May 2017


WIFT member Notable Pictures is stoked to see their film Wilbur: The King in the Ring hit the big screen, and wants to help the film's supporters benefit from its release.

Wilbur: The King in the Ring will premiere in May as part of the Doc Edge festival, with screenings in Wellington and Auckland. But you can make it go nationwide via Demand.Film, the online cinema on-demand/crowdsourcing platform that puts you - the audience - in the drivers' seat.

To get the ball rolling, Notable Pictures is hosting the South Island premiere in Dunedin on Thursday 8th of June. Buy your tickets here to join them on the red carpet.  

If you can't make these screenings or want to host your own, follow the simple instructions below.

1. Visit Demand.Film and sign up to host a screening.
2. Tell all your friends and community when the screening is on and give them the link to reserve tickets.
3. If enough tickets are sold to cover costs - the screening is GO and you all stuff yourselves with popcorn!

A bonus for putting your hand up as the host is receiving 5% of the ticket sales. If the ticket sales don't reach the minimum the event is cancelled and no money is charged to anyone.

If hosting a screening is not for you then here are some other ways you can help support the film:

� Like and Share our Facebook page, so you can keep up to date with the film's progress.
� Watch and share the trailer on Facebook at
� Follow Wilbur on Instagram @wilbur_thekinginthering
� Buy tickets to someone else's screening here