It's great to see local IP being exported carefully and successfully, and one Wifter doing this is musician and founder of Songbroker, Jan Hellreigel (pictured below). Music copyright is in many ways the perfect export. It costs nothing to ship, very little store, and crosses borders without attracting tariffs. The carbon footprint is negligible. In the past few months, Songbroker has found interested users for original New Zealand music all over the world, including a 1980s Look Blue Go Purple song for US fashion label Tory Birch, and The Verlaines on new Netflix crime series Big Dogs.